Here are a few one-off logo designs that either didn’t make it past the initial design phase or were personal branding exercises.





verdure logo in color.


Verdure (the wordmark and logo above) is a fictional boutique florist specializing in highly exotic, excruciatingly rare, and often deadly plants. This would be foil embossed on velvety black cardstock vase tags, hung with a prickly rope string. Perhaps spray-paint stenciled on the shop’s front door with the drips left intact, or fashioned into an enormous interior wall frame to hold a cascade of magenta Epiphyllum.